Strategic Partnership Proposal
wyizz Nexus

Instant Discounts · Co-Funded Campaigns · Intelligent Card Loyalty

UAE Kuwait Oman KSA
Presented for Bank Boubyan · Kuwait

The Challenge

The Barriers to
Card-Led Growth

💳
Low Card Spend
Limited incentives result in low card usage, reduced transaction frequency, and weaker customer loyalty.
🎯
One-Size Rewards
Generic offers fail to match customer preferences, reducing engagement and redemption rates.
⏱️
Slow Time-to-Market
Complex processes delay campaign launches and reduce responsiveness to market opportunities.
📊
Unclear ROI
Limited analytics and visibility make it challenging to measure campaign performance, customer impact, and business returns.

Banks need a smarter engine — targeted, instant, and measurable at every touchpoint.

Campaign Engine — Wyizz Nexus

The Right Reward.
The Right Customer.
The Right Moment.

Spend-Based Merchant Offers Earn and Burn Loyalty Pts Thank you & Surprises BIN Based Bank Funded Seasonal Promotions Cross-Border Travel Co-Funded Brand Deals Card Tier Targeting

Target by card type · customer segment · spending behavior · merchant category · geography · lifecycle stage

Solution to Boubyan Bank

Two Powerful Initiatives.
One Seamless Platform.

01 — Instant Discounts at POS
BIN-locked & exclusive to Boubyan cardholders
Real-time discount applied at terminal — 150ms response
No opt-in required — fully automated eligibility
Funded entirely by participating merchants
Tiered by card: Platinum · Gold · Classic
02 — Bank Funded / Co-Funded Campaign
Joint investment between Boubyan & merchant partners
Premium brand offers for targeted spend uplift
Measurable ROI with dashboards & MIS reporting
Seasonal, tactical & always-on campaign types
Full execution handled by Wyizz Nexus

Customer Experience

Five Steps to
Instant Gratification

1
Shop
Visit participating merchant
2
Tap Card
Present Boubyan card at POS
3
Auto-Check
Wyizz engine verifies BIN eligibility
4
Discount
Applied live in <150ms
5
Pay Net
Customer pays discounted amount with receipt transparency

No app. No voucher. No friction. Just tap and save.

Watch Wyizz in Action

Proof of Capability

Real Campaigns.
Measurable Results.

28%
Incremental Spend
Premium Bank Campaign · Kuwait City
89%
Budget Utilization
Retail Brand 15% + Bank 10% structure
100%
Budget Deployed
Travel Campaign · UAE Inbound

Targeted Platinum cardholders · Full campaign execution via Wyizz Nexus · Verified uplift on card usage during international travel

Value for Bank Boubyan

Every Benefit Accrues to Boubyan.
Merchants Pay for It.

📈
Card Spend Uplift
Targeted incentives raise ticket sizes, boosting interchange & MDR revenue.
🔆
Activate Dormant Cards
Automatic eligibility re-engages inactive accounts instantly.
💎
Premium Differentiation
BIN-exclusive offers give Boubyan an unmatched card value proposition in Kuwait.
🏪
Merchant Acquisition
Access to Boubyan's network becomes a powerful merchant onboarding lever.
🔗
Layered Loyalty
Instant discounts complement existing cashback — no program disruption.

Integration & Go-Live

Non-Intrusive.
Zero Infrastructure Change.

Bank Boubyan
BIN sharing & API alignment
Campaign rule approval
Budget confirmation
Commercial agreement sign-off
Wyizz Handles Everything Else
Contracting & onboarding all brands
Full platform integration (zero hardware change)
Marketing collateral delivered to bank
Ongoing support, dashboards & MIS

PCI-DSS compliant · TLS 1.3 encrypted · mTLS authentication · Only BIN + last 4 digits transmitted

Commercial Structure

Simple. Transparent.
Performance-Driven.

01
Setup Fee
One-time implementation covering platform config, integrations, testing & go-live support.
02
Program Management
Fixed fee covering offer recruitment, brand enablement & end-to-end campaign execution.
03
Quarterly Tech Support
Recurring fee for maintenance, monitoring, updates & operational assistance.

Let's Build Together

"Engineering Engagement.
Delivering Growth."

Wyizz Nexus is ready to launch with Bank Boubyan — delivering Kuwait's most exclusive, real-time card-linked discount experience from day one.

Ali Mohammed
Managing Partner — Wyizz
✉ am@marhabagts.com
📞 +971 55 450 1686
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